Personal branding, promotion and this kind of marketing stuff are trending topics lately (the saturation is very close), and Marshall Amps is about to launch a service that perfectly fits in this trend with the Design Store. I saw this at the Musikmesse, and it is announced for a 2010 launching (no more information yet). What Marshall Amps will offer to its clients is the possibility to customize their amplifiers with :
- Custom colour for the tolex.
- Custom graphic design for the grill cloth.
I guess that the offer will concern most of Marshall Amps (at least for the bigger ones), and I think that’s a neat idea. We all remember seeing a band that had a custom drums displaying the band’s logo on the bass drum or on the guitarist’s amplifier. Obviously it is something that you can do yourself or hire someone to do it for you but it’s a good thing to be allowed to design it as soon as you order the amp.
I think it should be a good catch for those who don’t want to have the same amplifier as anybody else around. But it is also valuable for those who want to use their amps as another way to associate their band or music with a visual identity.
While I was resizing the picture above I saw that it is 666 pixels height… Who cares but now I’m scared!!
As I am into a pictures & photos talk, don’t forget to check my Musikmesse 2010 photo album on Facebook, and there are many more pics to be uploaded there.
And while you’re on Facebook, you should join the conversation there too facebook.com/muzicosphere.